16 MALAYSIAN JR. NBA ALL-STARS EXPERIENCE NBA CHINA GAMES 2018 IN SHANGHAI

~Jr. NBA Malaysia 2018 All-Stars traveled to China with Jr. NBA All-Star counterparts from Southeast Asia to watch the Philadelphia 76ers and the Dallas Mavericks live~

The Jr. NBA Malaysia 2018 programme culminated with 16 budding Malaysian Jr. NBA All-Stars travelling to Shanghai, China to participate in advanced basketball training and catch the NBA China Games 2018 featuring the Dallas Mavericks and the Philadelphia 76ers.
This year, a total number of 96 Jr. NBA All-Stars representing Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam ages 10-14 attended the NBA China Games 2018 that saw the NBA All-Star Joel Embiid, 2017-18 Rookie of the Year Ben Simmons, and the Philadelphia 76ers compete against NBA Champion Dirk Nowitzki, NBA All-Rookie Second Team Dennis Smith Jr., NBA Draft 2018 third-overall pick Luka Doncic and the Dallas Mavericks.
Aside from experiencing advanced basketball instruction, Jr. NBA All-Stars enjoyed the opportunity to meet NBA Champion and 2-time NBA All-Star Caron Butler.

In an effort to further promote basketball in the country, the Jr. NBA Malaysia program was staged across Peninsular Malaysia through the Jr. NBA Coaches Academy where over 1,500 school teachers from 900 schools were equipped with basketball knowledge to be passed on to students.  


The participants were taught the fundamentals of the game and instilled the Jr. NBA’s S.T.A.R. values of sportsmanship, teamwork, a positive attitude and respect—valuable lessons applicable on the court and in life. Jr. NBA Malaysia presented by Dutch Lady also exposed its participants to the importance of proper nutrition and lifestyle, such as the consumption of two glasses of milk per day for sufficient calcium and protein.

“We are extremely happy to bring another batch of Jr. NBA All-Stars on an overseas trip to provide an intercultural exchange with the passionate, talented youth of Southeast Asia while bringing the NBA closer by experiencing the NBA China Games 2018 live,” said Jim Wong, Associate Vice President of Global Marketing Partnerships at NBA Asia. “We hope the lessons learned and friendships made during this trip will leave a lasting impression on them for years to come.”


At present, the Jr. NBA Asia program has reached over five million children and coaches across Southeast Asia through camps, Jr. NBA Coaches Academy and the NBA Cares community outreach activities.

About the NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League.  The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents.  NBA rosters at the start of the 2017-18 season featured 108 international players from a record 42 countries and territories.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with 1.5 billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

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