McCormick Spices Up Product Range
Malaysians across the nation
will be seeing a familiar-yet-fresh face on their spice racks as McCormick, the
world’s leading herbs and spices manufacturer, injects a dash of zest into its
range of products with an enticing and trendy new look.
With an updated logo
sporting attractive colours, consumers will now be able to quickly spot their
favourite McCormick products on the shelves. Be it herbs, spices or seasonings,
consumers can easily choose what they need, thanks to the addition of
contemporary imagery as well as new colour codes of green, red and orange
respectively for each product category.
Looking for inspiration
while cooking? The new labels come with a variety of suggestions and ideas on
how to use each product, whether to use it on
a specific ingredient, pair it with
another McCormick product, or add it in
a beloved dish.
Mohan Alagappar, General
Manager of GBA Corporation Sdn Bhd, exclusive distributor for McCormick said,
“As experts in herbs and spices, McCormick takes pride in understanding our
consumers and knowing what they want. Our new look is designed to be cleaner
and more eye-catching, with larger product names and clear information for our
consumers’ convenience. Most importantly, this revitalised packaging continues
to reflect our brand promise to add fresh, delicious flavour to every meal.”
Many McCormick products are
already sporting their new and improved packaging, including popular ranges
such as Black Pepper Cracked, Oregano
Leaves, Paprika Ground, Mixed Herb, Chili Flakes and more, available at
major retail outlets as well as supermarkets nationwide.
Learn more about McCormick
herbs and spices or check out recipe ideas at www.mccormick.com.
McCormick is distributed exclusively in Malaysia by GBA Corporation Sdn
Bhd. GBA currently manages many leading brands
as a result of collaborations with business partners from around the world with
many brand leaders in specific categories.
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