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Best Look Forward: How Malaysian fashion sellers are seizing opportunities in e-commerce

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In today's fiercely competitive retail landscape, micro, small, and medium-sized enterprises (MSMEs) in the fashion industry encounter significant hurdles in captivating shoppers, even across e-commerce. Unlike other sectors, fashion MSMEs not only vie against each other but also contend with prominent, resource-rich brands with broad recognition. The vast array of online options available to consumers poses a challenge for smaller players to stand out. Constrained by limited budgets, manpower and tech limitations, coupled with the need to establish trust with potential customers, Malaysian MSMEs face an uphill battle in driving conversions and nurturing repeat business. KM Fashion Center on Shopee Live However, amidst these challenges, strategic solutions are available to support the growth of MSMEs. By focusing on outstanding customer service and customer-centric strategies, Malaysian businesses can stand out from the competition, forging strong, lasting relationships with shoppe
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90% of Shopee Fashion Sellers Prioritise Muslimah and Inclusive Clothing

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  Demand for modest clothing increases, local sellers meet evolving consumer needs Zoe Arissa uses Shopee Live to engage and interact with customers in real-time, gaining insights into their preferences for Muslim-friendly and inclusive fashion Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, continues to strengthen its commitment as a thriving hub for Muslimah and inclusive fashion. Shopee’s Gaya Lagi Lit Inclusive Fashion Study revealed that 9 in 10 fashion sellers now offer Muslim-friendly clothing for all sizes on the platform, with 60% of these sellers dedicating three-quarters of their inventory to cater to this growing category. When surveyed, fashion sellers revealed a surge in demand for Muslimah and inclusive fashion. A significant 80% of respondents reported an increase in customer interest in modest, stylish, and inclusive clothing options on the platform. This data underlines the growing importance of this category within the Malaysian fashion land
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Elevate Your Style with Shopee’s 7.7 Mega Fashion Sale

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Unleash your inner fashionista and elevate your style with Shopee's unmissable 7.7 Mega Fashion Sale! Experience a seamless shopping extravaganza, with everything you need to curate a show-stopping wardrobe refresh – all at your fingertips. From 1 to 9 July 2024, amplify your personal style and shop smarter than ever at Shopee's 7.7 Mega Fashion Sale. Daily 11 Fashion Steals with Super Seringgit Fashion Deals Dive into a treasure trove of on-trend styles and score steal-worthy deals at just RM1 on an exciting curation of fashion must-haves from 1 to 9 July. From statement sneakers that elevate your everyday look to chic handbags that add a touch of sophistication, there's something for every style. Don't miss out on this daily chance to refresh your wardrobe with unbeatable prices across a vast selection. Start shopping at 12PM and revamp your look for less! Free Shipping No Minimum Spend Level up your wardrobe without shipping worries this Shopee's 7.7 Mega Fashion
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#ShopeeHaul Generates Over 423,000 Engagements with Affordable Style Tips

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  Local Celebs Share Budget-Friendly Fashion Inspiration  Shopee's 6.6 GayaLitLit #ShopeeHaul livestream fashion series generated 423,000 likes for empowering women nationwide with confidence. From May 31 to June 6 2024, Malaysian celebrities and influencers Sasha Abdul Aziz, Sherry Alhadad, Afifah Nasir, and Bella Astillah provided styling tips and promoted local sellers oh Shopee Live, all united by the belief that every Malaysian woman can style herself with dignity affordably. Shopee collaborated with local Muslim fashion brands M2 Dream, DEEM Store, ZUCCA, Panda Eyes, KM Fashion Center, Stynis Traveller Luggage & Bags Store, Zoe Arissa, Tudung Exclusive and ZEKE Store. The collection features versatile Muslimah clothing items, perfect for a variety of styles and occasions. All the items in the collection were priced between RM1 and RM40, making it super affordable for everyone. Throughout the livestream, viewers enjoyed a masterclass in affordable fashion led by the celebr
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Shop with Confidence and Style at Shopee's Biggest Fashion Sale Ever: 6.6 Mid-Year Fashion Sale!

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Calling all fashionistas! Get ready to refresh your wardrobe and revamp your look because Shopee is dropping the hottest fashion deals of the year with the 6.6 Mid-Year Fashion Sale , the biggest fashion sale extravaganza Shopee has ever launched! This grand shopping event, running from 31 May to 9 June 2024, promises an unparalleled fashion experience with the widest range of trendy fashion hauls, unbeatable deals, and a seamless shopping journey—all at your fingertips. Unbeatable Deals & Free Shipping No Minimum Spend Get ready to indulge in guilt-free shopping for the hottest styles! Throughout the sale period, Shopee will be releasing daily Free Shipping vouchers so you can snag the latest trends without worrying about additional shipping costs. But wait, there's more! Daily RM1 Fashion Must-Haves with the 12PM Super Seringgit Fashion Deals! Sharpen your eye for fashion finds because the sale features daily 12PM Super Seringgit Fashion Deals. Mark your calendars because
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