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ShopeeFood enterprise businesses share their inspirational stories of resilience and growth

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Growing a business in the food and beverage (F&B) industry is not an easy feat, especially during the COVID-19 pandemic. Businesses which sustained growth are truly inspirational, especially homegrown brands that have built their business from ground zero and sometimes with limited resources compared to the bigger players. It takes an immense amount of foresight and agility in adopting business models to suit current customer trends. The opportunities to do even better are aplenty, with many local merchant heroes opening new branches to meet popular demand for their food. ShopeeFood is proud to partner with many of these local food enterprise heroes who have chosen the mobile app as their preferred digital solution and delivery provider. Many local merchants have successfully adopted digitalisation to expand their market. This is not a surprise as at least 90% of more than 800,000 local MSMEs (micro, small and medium enterprises) are estimated to continue adopting digital solutio...

Shopee wraps up a successful 11.11 Big Sale with 6 times uplift in new local sellers

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  Shoppers saved more than RM18 million through deals from sellers and brands   Congrats to Shopee and thanks to all the savings given to us!!!  Shopee concluded its 11.11 Big Sale, with more than 6 times uplift in new local sellers partaking in the campaign for the first time compared to average day. Shoppers saved over RM18 million through amazing deals from sellers and brands on 11 November. With a wide variety of products from local sellers as well as trusted brand partners, shoppers found all they needed on Shopee. Home & Living , Health & Beauty , and Groceries & Pets emerged as top categories sold during the 11.11 Big Sale’s peak day. Meanwhile, local sellers also saw a boost in their sales, with over 3.2 times uplift in items sold by local sellers on 11 November compared to average day. Dress , kasut perempuan and blouse emerged as top keywords searched as Malaysians prepare to usher in the new year. Interestingly, Khairulaming Brand, PROD...

French Victorian Glamour for Zyro Wong & His Mom’s Birthday Bash

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  Zyro and his Mom Attended birthday party organised by influencer, Zyro Wong to celebrate his and his Mom’s birthday at Black Tower Café on last Saturday night with my wife, Mommy Jane. Zyro with his model friend This is the first time I been to Black Tower Café and love the stunning iconic replica of the Eiffel Tower which will greet us at the entrance. Don’t miss out the opportunity to take photos coz’ both the indoor and outdoor décor are superbly instangrammable. I went to Zyro’s party before the MCO and he has always been known for his flamboyant birthday parties. This year, the branding consultant cum influencer has put up a theme - Paix, Amour, Bonheur which means Peace, Love, Happiness and that is exactly the atmosphere that lit up the whole night. Celebrities, models, businessman, influencers etc were invited to join the special event. The peak of the event is the lucky draw where sponsors contributed more than RM100,000 worth of gifts. The gifts are include Smart R...

Shopee Mall Drive Loyalty with 100% Brand Authenticity

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Shopee reveals what drives Malaysian consumer loyalty to their favourite brands online in its October 2022 study ‘Winning Malaysian Loyalty on E-Commerce’*. For official brands with storefronts on Shopee Mall, repeat purchases are driven by value-added services and guarantees. 87% of Malaysians surveyed prefer Shopee Mall official brands due to 100% guaranteed authentic products, hassle-free returns, and free shipping. The remaining 13% feel rewarded by exclusive product launches and Shopee Brand Memberships. For all other sellers across the platform , 5 in 10 shoppers repeatedly return to their favourite stores for more than 4 years due to in-app personalization and engaging recommendations . These respondents equated personalised engagements with: 25% loved product recommendations and bundles that fit their needs, 14% trusted in safe and secure packaging, 8% timely chat responses, and 4% personal gift surprises. On the other hand, 49% preferred being rewarded with vouchers and dis...

Shopee Celebrates the Heart of Malaysia on E-Commerce

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  60% of Malaysian Consumers Buy Local with the platform 60% of Malaysian consumers are proactively supporting local sellers with #ShopeeSapotLokal , at the live reveal of the platform’s largest marketplace study this year, Celebrating the Heart of Malaysia on E-Commerce* , in conjunction with the company’s 9.9 Super Shopping Day. When 3,356 consumers were asked “ Why do you think it is important to support local sellers ?” between 19 July to 17 August 2022, 30% endorsed the quality of Made-in-Malaysia goods that cater to their local preferences , 20% stated that they want to keep the economy running for patriotic reasons and 8% were sellers supporting other local sellers in the same boat. 42% preferred shopping local to get their items delivered faster. Among these respondents, half of them (54%) are working full time, 18% are in-between jobs, 17% are senior citizens, 6% are stay-at-home parents and 5% are university students.  Shopee also examined what Malaysians v...