A Touch of Compassion for Children in Need

RMHC and McDonald’s Malaysia connects with less fortunate children in a day out, ahead of the holy month of Ramadhan

There are some experiences that are truly money-can’t buy; particularly childhood experiences that are remembered fondly long after they occur. For some 60 children from Rumah Anak Yatim Sungai Kantan, Kajang, getting up close and personal with animals in the ‘Farm in the City’ petting zoo was one such experience.


From sharing a snack of fresh vegetables with a venerable tortoise to frolicking with colorful birds in the aviary, this was the children’s’ first ever interaction with exotic animals – the first in a few stops on a day out billed ‘Sentuhan Kasih’. Organised by  McDonald’s Malaysia and Ronald McDonald House Charities (RMHC), ‘Sentuhan Kasih’ is part of McDonald’s and RMHC’s community engagement efforts involving volunteers from McDonald’s Malaysia and RMHC members.
“It gives us so much joy to be able to spend the day with all these children and to see the smiles on their faces. McDonald’s Malaysia strongly believes in the positive impact that RMHC has on children in need, through various programs including today’s ‘Sentuhan Kasih’ event,” said Azmir Jaafar, Managing Director/ Operating Partner of McDonald’s Malaysia and President of RMHC Malaysia.


Established in Malaysia in 1990 as a non-profit organisation, RMHC is McDonald’s Malaysia’s charity of choice and helps children in need through four core programmes – the Ronald McDonald House, Gift of Smile, Ronald McDonald Sensory Room and RMHC Scholarship programme.
“As Malaysia’s favourite family restaurant, McDonald’s is proud to contribute to the great work that RMHC does. We remain committed to supporting the organization as we in turn give back to the communities where we live, work and play,” added Azmir.

Accompanied by 30 McDonald’s Malaysia volunteers and RMHC members, the children were also treated to a shopping spree for baju raya at AEON Equine Park and a scrumptious lunch at a nearby McDonald’s restaurant. To top it off, the children’s home also received a contribution of RM5,000.00 from  RMHC Malaysia.

For more information on how you can contribute to or volunteer with Ronald McDonald House Charities, visit www.rmhc-malaysia.my or www.mcdonalds.com.my.


About RMHC Malaysia and McDonald’s
As McDonald’s ‘charity of choice’, McDonald's Malaysia supports RMHC Malaysia by funding its annual operating costs such as office facilities, equipment and materials. This means every sen received by the non-profit organization goes directly to Malaysian children in need of assistance. Although McDonald's Malaysia is the largest corporate donor to RMHC, the support of local groups and various organizations, volunteers and corporations is still vital for RMHC to successfully execute its programmes.

About McDonald’s
McDonald’s is the world’s leading global foodservice retailer with approximately 35,000 restaurants worldwide, serving more than 70 million customers daily in more than 100 countries. With 35 years of presence in Malaysia, McDonald’s serves over 13.5 million customers a month at more than 260 restaurants nationwide. McDonald’s employs more than 12,000 Malaysians in restaurants across the nation providing career, training and development opportunities. 

For more information on McDonald’s, please visit www.mcdonalds.com.my.






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