Ambi Pur Introduces All-New Solution to Achieve Clean and Fresh Toilets
Eliminate malodor and protect your homes with Ambi Pur
Bathroom Fresh
· A recent Procter & Gamble survey among 400 mothers
in Asia revealed that 71.3% are concerned about toilet odors, while 87% are
dissatisfied with their current toilet air fresheners which only provide
temporary relief. Using breakthrough Ambi Pur technology, consumers now
have an effective solution to eliminate and protect against hidden sources of
toilet malodor. Ambi Pur Bathroom Fresh is perfect for mothers looking
to keep their homes fresh, clean and odor-free for their families.
Ambi Pur was joined today by local Malaysian actress Amyra
Rosli along with popular host and announcer Hafiz Hatim during a
special event at Mydin USJ, Subang Jaya to launch their all-new range of air
fresheners – Ambi Pur Bathroom Fresh.
Persistent toilet malodor is a problem that plagues
many homeowners. In a recent survey by Procter & Gamble among 400 mothers
in Asia, 71.3% of them expressed their concern over toilet odors. Many of these
mothers also noticed their difficulties with recurring malodor despite frequent
cleaning. Through in-depth research, Ambi
Pur revealed the hidden source of malodor and the reason for lingering
unpleasant smells, which tend to return only a couple days after cleaning—soft
surfaces, such as fabrics in toilets. These surfaces absorb and re-release
odors into the air through evaporation, a constant, invisible process that is
not easily overcome even with constant cleaning attempts.
Utilizing breakthrough Ambi Pur technology, this
brand-new toilet air freshener offers an effective solution to help consumers
keep their bathrooms smelling consistently pleasant and fresh. With this
odor-neutralizing technology, Ambi Pur Bathroom Fresh not only eliminates
airborne odor but also adds a protective layer against persistent smells, all
while providing a long-lasting fragrance to keep toilets feeling clean and
fresh.
“Ambi Pur has long held a strong track record of
innovation and success, as we strive to understand and develop products which
will address our consumers’ needs. Ambi Pur Bathroom Fresh is the first product
we have created which combines odor removal in the air with odor elimination
and odor prevention against soft surfaces. We want to make lives easier for
mothers, so they no longer have to fret over ways to ensure their homes are a hygienic,
comfortable and odor-free space for their families,” said Nantha Kumaran
Kalimuthu, Commercial Director, P&G Malaysia.
In a candid conversation during the launch event,
Amyra Rosli shared her own experiences and frustrations with dealing with
malodor. “As a mother of a young child myself, maintaining a safe, clean and
fresh environment for my family has always been a priority. Cleaning the
toilets has been a thankless chore, made even more tiresome when bad odor keeps
coming back. I’m so pleased to have an easy solution with Ambi Pur Bathroom
Fresh!”
Ambi Pur Bathroom Fresh offers convenience and ease of
use, activated in just one click, with a compact aerodynamic shape to deliver
maximum efficacy while releasing a constant fresh scent. It comes in four scent
variants: Mild Lavender, Refreshing Soap, Zesty Lemon, and
Refreshing Apple.
Grab your favorite Ambi Pur Bathroom Fresh scent
variant now at your local supermarkets and grocery stores.
About Ambi
Pur
Ambi Pur is an Air Care brand with
strong brand equity, particularly in Europe and Asia. Ambi Pur offers
high-performance products and new technologies, with a product range that
includes car air fresheners, battery-powered air fresheners, toilet rim blocks
and various non-energized air fresheners. Via Ambi Pur, P&G is one of the
biggest Air Care companies in the world and Febreze/Ambi Pur is a P&G
billion-dollar brand.
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