Unity-based Projek57 Partners with Acclaimed Artist Yusof Majid to Raise Funds

 

With Malaysians’ renewed hope for brighter days ahead as the country recovers from the pandemic, social enterprise Projek57 continues to make its mark in instilling unity and inclusivity among underprivileged youth communities from all walks of life.

Established in 2015 in the spirit of Merdeka and the nation’s founding father Tunku Abdul Rahman, Projek57 this year has collaborated with celebrated Malaysian artist Yusof Majid to create an exclusive collection of 18 paintings based on a shared interpretation of what Merdeka represents for the country’s people.

Fifty percent of the proceeds from the sale of Yusof’s paintings will be channelled towards Projek57’s Education Fund which was set up to serve the needs of the underserved. Funds will be used for the ongoing development of its first preschool for five- to six-year-olds in Gua Musang, Kelantan, which is expected to open its doors to a group of 40 preschool Orang Asli children later this year.

The altruistic collection entitled “The Merdeka Drawings” will be on exhibit from 10 to 18 September 2022 at Nadine Fine Art, Petaling Jaya.

Contemporary artist Yusof Majid has been exhibiting his artwork for more than three decades. Yusof said, “I see this collection as my contribution towards not just spreading the eternal message of hope but to amplify the significance of Merdeka through my art. It is an honour to partner with Projek57 and to know that my efforts will make a positive impact in improving the lives of fellow Malaysians who are less fortunate.”

Since its start, Projek57 has raised more than RM450,000 for underprivileged Malaysians of all societal backgrounds.

Co-founders Syed Sadiq Albar and Collin Swee firmly believe the social enterprise must be committed to staying true to Tunku’s vision of a united, peaceful nation where every citizen can prosper, live, and work together regardless of background, race or culture.

Syed Sadiq said, “Despite the challenges brought on by Covid-19, Malaysians who share our vision of hope have continued to be stalwart supporters of Projek57’s efforts to make a difference. With Yusof Majid’s generous contribution towards our education pillar this year, collectively we can do our part to instil the importance of learning and empower the Orang Asli community who often face obstacles in this area.”

One of Yusof’s “The Merdeka Drawings” works will be used later as a customised design for Projek57 t-shirts and other merchandise, enabling more Malaysians to own a Yusof Majid original with a noble cause. All profits will be channeled towards other programmes that support underprivileged Orang Asli youth. 

Swee added, “With this year’s Merdeka and Malaysia Day theme symbolising the importance of standing together to be stronger, Projek57 is thankful that we can continue our work to elevate the quality of living for Malaysians. Every contribution can and will make a difference to ensure a better future for one and all.”

Yusof’s paintings centred around Malaysian life have been exhibited in galleries here and abroad. He continues to find inspiration through our diverse culture and landscape.

In addition to its art partnership, Projek57 is also participating in Merdekaverse, a unique tech-centric Metaverse National Day festive event, from 25 August to 16 September 2022. The event is the country’s first-of-its-kind immersive virtual platform combining various technologies to create a ‘lifelike digital space’ by Xanadu Asia.

 



For more information, please visit https://www.projek57.com/ or visit Projek57’s Facebook page at https://www.facebook.com/projek57, Twitter page at https://twitter.com/projek_57 or Instagram page at https://www.instagram.com/projek57/.

 

Comments

Post a Comment

Popular posts from this blog

Breast Cancer in Men – it happens

Image
According to the National Cancer Institute Malaysia, about 5,000 Malaysian women are diagnosed with breast cancer every year, and nearly half of those are under 50-years of age, but it affects men too. It is indeed unbelievable but it is happening now in Malaysia. As a male blogger and influencer, it is my duty to raise awareness to all the male out there. Do take note that there are things you may not know about breast cancer in men: 1 out 1,000 men are diagnosed with breast cancer every year in Malaysia Less than 72% of men recover from the disease as doctor’s visit is made when symptoms are more severe however symptoms of breast cancer in men and women are quite alike. Most male breast cancers are diagnosed when a man discovers a lump on his chest. But unlike women, men tend to delay going to the doctor until they have more severe symptoms, like bleeding from the nipple. At that point, the cancer may have already spread Because men have very little breast tissue, i...
Read more

BOUSTEAD PROPERTIES DONATES 5,000 LUNCH BOXES TO FRONTLINERS

Image
As the coronavirus pandemic continues to severely disrupt lives, Boustead Properties Berhad (Boustead Properties) remains steadfast in its commitment to provide support to communities and fellow Malaysians. This time, Boustead Properties is contributing hot nutritious meals to nourish fatigued healthcare workers who are selflessly caring for Covid-19 patients at the nation’s hospitals under its #BousteadCares initiative. The property developer is responding to the need for meals at University Malaya Medical Centre (UMMC), Hospital Ampang, and Hospital Sungai Buloh by sponsoring 5,000 lunch boxes for doctors and nurses in the Covid-19 wards and intensive care units. The month-long corporate social responsibility initiative being undertaken in collaboration with non-profit organisation Beyond Borders Malaysia started on June 14, 2021, with nutritious meals being distributed at a total cost of RM40,000 borne by Boustead Properties. Given the hectic schedule of frontliners who ar...
Read more

The Kid From The Big Apple Held its Official Original Soundtrack Launch

Image
Three Pictures Sdn. Bhd., a Malaysian award-winning production company renowned for the 2016 hit film, The Kid From The Big Apple, held its official original soundtrack launch recently at Setiawalk, Puchong. This makes them the first in the nation to execute such a concept of having an album launch specifically for a film.  The newly released album consist of a compilation of the theme songs, background scores and other audio tracks in Mandarin and English. These songs are from both the first film as well as the upcoming sequel, which is set to hit cinemas nationwide on November 16, 2017, followed by other countries such as Singapore, Hong Kong, and Taiwan.  Titled “Togetherness,” the album gives fans a unique chance of hearing a preview of the songs in the upcoming sequel as well as reliving some of the hit songs from the first film. Jess Teong, the director of both the films, exclaimed that, “Good things should be celebrated twice!”  This sentiment is echoe...
Read more